Independently re-audited 2026-08-02

Oeuf

Kids/home candidate; feed sample includes wool dolls and some non-representative/test products.

70Purely Score

Selective natural-fiber fit

Main fibersCotton, Wool / Merino
CategoryKids, Home
100% natural-fiber fabricVerified options
Plastic-free constructionNot brand-wide

Purely Listed analysis

Kids/home candidate; feed sample includes wool dolls and some non-representative/test products. No brand-wide plastic-free claim is assumed; sewing thread, elastic, linings, closures, finishes, and trims still require product-level confirmation. The score is brand-wide: an excellent 100% natural-fiber item does not make a mixed catalog synthetic-free.

What to verify before buying

Confirm the exact product page and care label for fiber percentages, sewing thread, elastic, labels, linings, closures, finishes, coatings, and packaging. “100%” normally describes the main fabric unless the brand provides a full component bill of materials.

Best for

Natural-fiber kidswear, wool toys, and children’s knits with clear labels.

Material risk

Current product-listing sample did not surface direct polyester, nylon, acrylic, elastane/spandex, or regenerated-cellulose risk terms. Continue to verify item-level composition, linings, trims, thread, waistbands, closures, finishes, and packaging before treating any product as plastic-free.

Score rationale

Full-audit score revised from 78 to 70. Breakdown: 32/40 materials, 12/20 plastic-free construction, 10/15 natural-fiber catalog focus, 5/10 certifications, and 11/15 transparency and independent evidence.

Score breakdown

Materials32 / 40
Construction12 / 20
Catalog focus10 / 15
Certifications5 / 10
Evidence11 / 15

Audit evidence

Re-audited 2026-08-02 using the current official catalog and product evidence, then cross-checked against directory.goodonyou.eco. Independent sources were used to corroborate composition, certifications, construction, catalog scope, or transparency; unsupported component claims were treated as unknown. Evidence confidence: Medium-high.

Related brands